Date of Re-registration Protects Company in Anti-Cybersquatting Lawsuit

ZP No. 314, LLC first advertised it’s off-campus housing facility, One Ten Student Living, on its website in February 2016. Three months later it posted ads on social media. A competitor, ILM Capital, operated Campus Quarters, another off-campus housing facility. In the month of May 2016, ILM registered seven “One Ten” domain names and redirected web traffic to the domains to its own website. ZP sent multiple cease and desist letters, and ILM eventually complied. ILM then parked the domains at the website displaying links unaffiliated with ILM’s business or services. ZP registered One Ten Student Living and One Ten as trademarks at the USPTO in 2017. When ZP filed an Anti-cybersquatting Consumer Protection Act case against ILM, the Southern District of Alabama found ILM had not registered the domain names with a bad faith intent to profit because when they re-registered the domain names they no longer pointed to the ILM website. Learn more details about the case and how other claims against ILM were upheld here.